Tag: global hotels

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ALL Visa card launched by Accor for Loyalty Members

Accor Hotels Logo

Accor and Visa have announced a global partnership to bring new payment experiences to ALL-Accor Live Limitless loyalty members.

The partnership will bring together Accor’s loyalty program and Visa’s global payment capabilities to create the new ALL Visa card. Members who apply for the new Visa card and use it for everyday purchases everywhere Visa is accepted. Accor will collaborate with Visa financial institutions across Europe, America, Middle East and Asia Pacific to issue ALL Visa cards. It will offer members tailored rewards based on customer preferences. They will also have the ability to earn more loyalty points when staying with Accor or when making purchases.

Accor boasts a portfolio of strong and iconic brands across all segments in the most promising markets around the globe. Accor offers unique experiences through its 39 hotel brands, in more than 5,000 hotels and residences across 110 destinations.

The introduction of ALL Visa payment cards aims to leverage Accor’s augmented hospitality ecosystem. ALL Visa will engage customers beyond their stay via industry-leading benefits and innovative digital, mobile-first experiences.

The cobranded payment cards will generate additional customer engagement in hotels and new member recruitment opportunities for ALL as well as spend uplift.

Sébastien Bazin, Chairman and Chief Executive Officer of Accor, said:

“Partnering with Visa will be a huge boost to Accor as we embark on the shared journey to develop an innovative co-branded payment card. This new initiative will provide unmatched benefits to our members and reinforce the success of our ALL loyalty program by increasing our member base driving additional engagement and giving each member incentives to stay with us more frequently and easily. The development of ALL is a major milestone for us, and in Visa we are very pleased to have found a partner which shares our passion for delivering everyday rewards and recognition.”

Al Kelly, Chairman and Chief Executive Officer of Visa, said:

“We are delighted to partner with Accor and support the introduction of a new customer loyalty program. Today’s digitally-savvy consumers expect rewards that are tailored to their needs and offer new and unique experiences. I am extremely excited about the power of Accor’s expertise in hospitality coming together with Visa’s global network and digital capabilities. This combination will translate into attractive loyalty and payment products that will be at the forefront of the hospitality market.”

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Marriott International plans luxury expansion

Marriott International has announced plans to open more than 30 new luxury properties across the globe in 2020 through its portfolio of high-end brands.

The group will utilise its Ritz-Carlton, Ritz-Carlton Reserve, St Regis Hotels & Resorts, W Hotels, Luxury Collection, Edition, JW Marriott and Bvlgari brands to grow its presence in the luxury space, saying the move is in response to the growing trend of ‘transformative travel’.

Ritz-Carlton will open properties in Morocco, Japan, Mexico City, Arizona and China, while its hotel in South Beach, Florida is in the final stages of a complete refurbishment. It also expects to launch the Ritz-Carlton Yacht Collection in June 2020.

Meanwhile, St Regis will introduce hotels in Cairo, Mexico and Dubai and W Hotels will see openings in Nashville, Philadelphia, Toronto, Chengdu, Melbourne, Milan and Rome.

Also in 2020 will be the openings of Edition properties in Reykjavik, Tokyo and Dubai, as well as Luxury Collection hotels in Nashville, Budapest and Hobart in Australia.

Lastly, JW Marriott plans to grow its portfolio to 115 hotels by 2022, with properties set to open in Savannah (Georgia), Orlando and Anaheim, as well as Istanbul, Danang, Nara (Japan), Muscat and Monterrey (Mexico) over the next year.

As a whole, Marriott International has more than 185 luxury properties in its signed development pipeline that could add more than 15 new countries and territories to its portfolio. The group has taken a particular focus in Africa and the Middle East across all of its brands this year, with 19 hotels added.

Tina Edmundson, global brand officer and luxury portfolio leader at Marriott International, said: “Across our luxury brands portfolio, we will continue to incubate innovation and apply fresh thinking, both at the brand level and across our individual hotels, as we seek to be future forward, push boundaries and continue to raise the bar by creating new, unexpected and enriching guest experiences.”

Tony Capuano, EVP and global chief development officer, added: “Our plan to open more than 30 luxury properties in 2020 – an average of about three exciting new hotels per month – speaks to the remarkable momentum that brands such as St Regis, the Ritz-Carlton and Edition have with affluent travellers, our Marriott Bonvoy members and hotel developers around the world. Each year, our luxury portfolio continues to grow in both quality and quantity in strategic destinations around the world.”